5. Discussion
In large part, the findings from the survey analysis lend support to our hypotheses. Below, the results for each hypothesis are discussed and compared with previous literature results. As already mentioned, H1 and H2 are supported by our findings emphasising the influence of shared values on trust and commitment, respectively. Shared values explain 36.09% of the variance of trust (R2 ¼ 36.60%) and 26.54% of the variance of commitment (R2 ¼ 54.60%). This fact justifies why values shared between partners can be considered to be a significant antecedent to explain both relational factors, especially trust. According to these results, we conclude that organisations from different sectors that do not hold shared values might be unable to enjoy a high-quality relationship at the next phase, i.e. in the partnership implementation in terms of trust and commitment. Therefore, as opposed to Murphy et al. (2015), our data suggest that it is essential for businesses to share similar values and beliefs with their potential partners in the partnership formation phase.