In addition to being a pioneer in the beauty industry, Mary Kay Inc. is a model for innovation, entrepreneurship, and empowerment. Mary Kay Inc. was founded in 1963 by Mary Kay Ash in Dallas, Texas, with a vision of inspiring women to realize their dreams and achieve success. Today, Mary Kay Inc. operates in more than 35 countries worldwide, with 3 million independent beauty consultants and over 200 premium products. Through this global network, women are empowered to explore lucrative careers and achieve true beauty from the inside out. Sheryl Adkins-Green, chief marketing officer at Mary Kay Inc., helps lead the Mary Kay culture of confidence. Sheryl manages the company’s global marketing strategy, brand positioning, new product development, advertising, digital marketing, product education, and customer insights to drive longterm growth. Sheryl has been recognized as one of the 25 most influential women in direct selling and as one of the 75 most powerful women in business by Black Enterprise magazine. She is active in nonprofit communities for at-risk children and is an advocate for women suffering from domestic violence.