دانلود رایگان مقاله انگلیسی بازنگری ارتباط میان استراتژی کسب و کار و عملکرد - نشریه الزویر

عنوان فارسی
بازنگری ارتباط میان استراتژی کسب و کار و عملکرد: شواهد از هتل ها
عنوان انگلیسی
Revisiting the link between business strategy and performance: Evidence from hotels
صفحات مقاله فارسی
0
صفحات مقاله انگلیسی
11
سال انتشار
2018
نشریه
الزویر - Elsevier
فرمت مقاله انگلیسی
PDF
کد محصول
E5727
رشته های مرتبط با این مقاله
مدیریت
گرایش های مرتبط با این مقاله
مدیریت کسب و کار
مجله
مجله بین المللی مدیریت مهمانداری - International Journal of Hospitality Management
دانشگاه
University of Seville - Spain
کلمات کلیدی
دیدگاه مبتنی بر موقعیت، دیدگاه مبتنی بر منابع، هتل ها، اسپانیا
چکیده

ABSTRACT


This paper aims to investigate the competitive success factors for hotel companies and examine the link between business strategy and performance. Using a structured questionnaire, the researchers collected data from hotel managers in Spain. Study results suggest that a firm’s assets and strategies have a greater influence on performance than industry forces do. This lack of direct influence by industry forces is due to the sector’s specific characteristics, which cannot be overlooked during analysis. Based on these research findings, theoretical and managerial implications and future research are presented.

نتیجه گیری

5. Discussion and conclusions


This study aimed to investigate the competitive success factors for hotel companies and examine the link between business strategy and performance. Using a structural equations model to identify and explain the complex relationships that develop within a company, the present study covers an important gap in the literature. The study results provide new insights from the hotel industry in Spain on the link between business strategy and firm performance. It is evident that both industryand firm-level factors are significant determinants of performance.


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