Implications for research and practice
As the first paper to consider the Cynefin framework in relation to operations management and PMM, it has provided insight into the link between organisational culture (the DL) and sense-making. This answers the call of Melnyk et al. (2014) on the need for greater understanding of social factors, organisational culture, complexity, autopoiesis and uncertainty in PMM theory, and the call for this special issue. In addition, the relatively nascent area of SOSCM and PMM has been explored, the newness of which is a clear driver of potential misalignment with existing PMM systems and strategic objectives. Making appropriate adjustments to PMM over time based on turbulent and variable external environments and shifting between four domains of the Cynefin framework could prove an effective way of reformulating the organisation strategy, promoting intended behaviour and organisational learning. An organisation that is aware of the different DLs presented in Cynefin may be better prepared for change. Yet, if an organisation is in a stable environment, such investment may appear as a suboptimal use of resources. A broader point is that the mind-set of managers and their organisational culture (their institutional schema for sense-making) is often very strong; the definition of what Cynefin is, “a Welsh word that signifies the multiple factors in our environment and our experience that influence us in ways we can never understand” (Snowden and Boone, 2007).