1. Introduction
In the last decades, continuous learning and lifelong education has been considered a key issue not only for policy makers but also for companies. Indeed, the capability to keep workforce reactive to challenging changes in markets and technologies is deemed vital for a sustainable business environment (Marquardt, 1996). This explains why Corporate Universities (CUs) have become a popular arrangement to facilitate business education and training, organizational learning, and circulation of knowledge inside a firm. Especially (but not only) used by large firms, CUs are now diffused in numerous countries and industries (Andresen and Lichtenberger, 2007; Guerci et al., 2010; Abel and Li, 2012; Antonelli et al., 2013; Ayuningtias, 2015). Although created for different reasons, usually they have similar goals, i.e.: systematic organization of human resources training, retaining employees and reducing negative effects of turnover, facilitating the introduction of fresh workforce, aligning competences around the company, and improving the sense of membership and loyalty of workers (Hearn, 2001).