CONCLUSION: THE SCIENCE OF INTUITION AND THE ART OF INTUITIVE MANAGEMENT
In this article we have provided a relevant summary for managers and researchers as a ‘‘state of the industry’’ review on the science of intuition by articulating where research has been, where it is presently, and where it needs to go. As we know and have discussed throughout this article, intuitive decision making is fallible; however, just as Popper intimated decades ago, all of human nature is fallible — it is simply the nature of humankind. As such, researchers should shun efforts ‘‘to make intuition more rational.’’ Intuition is a nonrational process, neither irrational nor rational, and it is in this space where the art of intuitive management lies.