دانلود رایگان مقاله عوامل زمینه ساز دانش آموزان به استفاده مداوم از خدمات ابر

Abstract

Cloud services have been widely used in education in recent years. However, the factors that determine students' continuance intention to use such services have received surprisingly little scholarly attention. Previous studies have shown that students may discontinue using a specific technology even if they have initially accepted it. Therefore, this research seeks to identify what factors may influence students' continuance intention to use cloud services. This research not only developed a research model by incorporating social and technological factors but also tested a series of hypotheses derived from the model. Our research findings suggest that (1) attitude toward using is the most important factor behind students' continuance intention to use cloud services; (2) social presence is the most significant factor that directly influences students' attitude toward using cloud services; (3) perceived ease of use plays a more important role than perceived usefulness in influencing students' attitude toward using cloud services.

7. Conclusions

This research developed a new research model to investigate the factors that affect students' continuance intention to use cloud services. In this research, social influence and social presence were treated as social factors, while perceived ease of use and perceived usefulness as technological factors. Attitude toward using played the mediating role between users' continuance intention and these social and technological factors. We not only adopted Google Docs to help the students collaboratively edit their animation scripts, but also conducted an empirical research on the factors that influenced the students' intention to continue using Google Docs. The research findings suggest that these social and technological factors influenced students' continuance intention via the mediation of attitude toward using, which means that the influences of these social and technological factors were indirect. In addition, social presence and perceived ease of use had direct influences on attitude toward using, and social presence was the most significant factor among these social and technological factors. The results demonstrate that social presence was the most significant factor behind the students' attitude toward using Google Docs, and perceived ease of use was more influential than perceived usefulness in shaping the students' attitude toward using the technology. In sum, this research provided a more comprehensive understanding about students' continuance intention to use cloud services.