5. Conclusions and implications for energy policy
This study provides novel evidence concerning the socio-demographic, dwelling and environmental factors driving the energy-saving behaviours and energy efficiency investments of British households. In addition, this study extends the existing literature by simultaneously investigating and comparing the drivers of energy-saving behaviours and energy efficiency investments. Furthermore, in the context of energy efficiency investments, this article establishes a theoretical distinction, followed by an empirical analysis, between the adoption of energy efficient appliances and investment in energy efficient retrofits. These two types of energy efficiency investments have repeatedly been overlapped in the literature and deserve to be clearly distinguished.
The results show that we can trace different profiles with specific characteristics of British households regarding conservation and effi- ciency measures. The main findings can be summarised as follows. Although the probability of investing in energy efficient retrofit measures increases in older age groups, mixed results emerge from the relationship of the age factor with energy-saving behaviours. Compared to single respondents, married respondents are positively associated with all three different energy activities. Women seem more likely to purchase energy efficient appliances than men. The energy-saving behaviours and energy efficient retrofit investments of British households are driven by income levels: compared to low-income households, medium and high-income households appear less likely to save energy through daily activities but more likely to invest in energy efficient retrofit measures. With respect to dwelling type, households living in a flat seem more likely to adopt energy-saving behaviours than households living in a terraced house but less likely to invest in energy effi- cient retrofit measures. Pro-environmental behaviour, attitude, and knowledge are positively correlated with energy-saving behaviours and the adoption of energy efficient appliances, but not with energy effi- cient retrofit investments, thereby indicating a trade-off between environmental variables and high-cost energy efficiency investments.