ترجمه مقاله نقش ضروری ارتباطات 6G با چشم انداز صنعت 4.0
- مبلغ: ۸۶,۰۰۰ تومان
ترجمه مقاله پایداری توسعه شهری، تعدیل ساختار صنعتی و کارایی کاربری زمین
- مبلغ: ۹۱,۰۰۰ تومان
Projectification and platform approaches have been two main transformation trends for industrial firms in the 1990s and at the beginning of the 2000s. For those firms, innovation management no longer deals with introducing radically and totally new products, but more likely with applying innovative features within a stream of new products and platforms. This implies management of the interplay between the maturation of innovative features and the regular stream of development projects based on existing competencies. This paper proposes an analytical framework for a systematic comparison on innovation-product interplay management, and presents several early results based on data collected in the automotive industry. This sector provides an interesting empirical opportunity to study this question, since it faces a dramatic increase in the pace of launch both of new products and of innovative features. We first present the empirical drivers of this research, set up the research question, regarding the important literature on project-led organisation and learning. We then settle the theoretical framework and methodology for analyzing the innovation/product interplay. In the third part we present five case studies, resulting from data collected in European and Asian carmakers. We finally present several lessons learnt from the comparison of these five cases.