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TripAdvisor and hotel consumer brand loyalty
Stephen W. LitvinKaitlyn M. Dowling
Current Issues in Tourism, . doi:10.1080/13683500.2016.1265488
brand loyaltysocial mediaCGMeWOMhotel marketing
JournalCurrent Issues in Tourism2016 Informa UK Limited, trading as Taylor & Francis Group1368-35001747-7603001510.1080/13683500.2016.1265488http://dx.doi.org/10.1080/13683500.2016.1265488VoRiText 4.2.0 by 1T3XT2017-01-03T21:18:08-08:002017-01-03T21:18:08-08:00uuid:d1bd71f7-e16f-4303-9c5a-c7e9c332a0bduuid:6cadb628-c270-442d-b24a-2528fed29500
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TripAdvisor and hotel consumer brand loyalty
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Current Issues in Tourism, . doi:10.1080/13683500.2016.1265488
brand loyaltysocial mediaCGMeWOMhotel marketing
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