دانلود رایگان مقاله انگلیسی صنعت ورزش در اقتصاد رو به رشد: مسائل بحرانی و چالش ها - امرالد 2018

عنوان فارسی
صنعت ورزش در اقتصاد رو به رشد: مسائل بحرانی و چالش ها
عنوان انگلیسی
The sport industry in growing economies: critical issues and challenges
صفحات مقاله فارسی
0
صفحات مقاله انگلیسی
37
سال انتشار
2018
نشریه
امرالد - Emerald
فرمت مقاله انگلیسی
PDF
کد محصول
E7240
رشته های مرتبط با این مقاله
اقتصاد، تربیت بدنی، مدیریت
گرایش های مرتبط با این مقاله
بازاریابی
مجله
مجله بین المللی بازاریابی ورزشی و حمایت مالی - International Journal of Sports Marketing and Sponsorship
دانشگاه
Department of Kinesiology - University of Georgia - Athens - Georgia - USA
معرفی

Introduction


Since the 1970s, sport has assumed an ever-increasing role within the globalization of business and public events with sports participants, capital, and labor moving around the world. With global sport events like the Fédération Internationale de Football Association (FIFA) World Cup of soccer or the Olympic Games capturing world-wide audiences, sports events have become highly sought-after commodities. Professional sports in developed economies are viewed as a pathway out of poverty; some examples are soccer players in Africa and Latin America or runners from Africa and the Caribbean. Since the 1990s, there has been a dramatic increase in international athletes coming to the United States (U.S.) to participate in intercollegiate athletics in exchange for a subsidized university education. Many countries have or are developing sport tourism and event-driven economies in order to increase the influx of hard currency (Nauright, 2015). However, in the process of global sport and event development, many countries are left behind without the necessary infrastructure or visibility to compete successfully. In countries such as South Africa, regions able to host large-scale events may experience an influx of revenue; yet, most of that does not reach peripheral areas of the country (Giampiccoli & Nauright, 2017).

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About the Special Issue


Topics of the sport industry in the developed economies and mechanism for their advancements have primarily been the norm of scholarly inquiries, as evidenced in several leading journals in the field of sport management; yet, contemporary and also critical issues identified above have rarely been studied, which would make this special journal issue unique and most importantly, contributing to the development of the sport industry in developing economies. Through the selection of high-quality research manuscripts, this journal issue is aimed to advance theories, seek solutions for contemporary issues encountered in the sport industry of developing economies, and ultimately advance sport business in developing countries. Consistent with the aims and objectives of IJSMS, this special issue has sought contributions that critically examine, debate, and shed light on broad perspectives of sport marketing, sponsorship, and/or business operations in the sport industry of growing economies, and ultimately advance sport business globally. Of the manuscripts submitted to this special issue, seven were selected through the rigorous peer review process and by the standard set forth by the journal. These include studies on using international sport events as part of a destination brand construction strategy in Mexico, assessing competitive balance in the Egyptian Premier League, identifying critical factors affecting the regional strategies for developing and advancing the Chinese sport industry, attracting international spectators to a sport event held in Asia through a case analysis of Formula One Petronas Malaysia Grand Prix, examining sport fans’ reaction to resurrected brands of sport organizations in Romania, examining consumer demand for table tennis clubs in the U.S. in an attempt to advocate for reversing the tide of sport globalization from West to East, and examining service quality and social impact perceptions of the 2016 Rio de Janeiro Olympic Games. Hopefully, scholars and practitioners would find these articles insightful, constructive, and useful; most importantly, it is expected that this IJSMS special issue will help trigger much more scholarly inquiries into critical issues and challenges in the sport industry of growing economies.


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